Shamrock Festival
Reviving a cherished parish festival, the 2026 Shamrock Festival, hosted by St. Patrick Catholic Parish & School, welcomed both parish and school families as well as the local Brighton community. Serving as the Co-chair of the Marketing Committee, I provided creative direction for promotional materials and created event signage & additional promotional materials, such as banner and billboard designs. Additionally, I created social media content & website updates, captured on-site content at the festival, and organized the Shamrock Scavenger Hunt leading up to the festival.
To build excitement for the Shamrock Festival, I coordinated & managed the Shamrock Scavenger Hunt. 6 weeks leading up to the event, clues were posted to the parish social media accounts on Tuesdays and Fridays at 9 AM, directing participants to search throughout the downtown Brighton area for shamrocks. As the Shamrock Hunt went on, prizes increased in value, starting with Shamrock Passes (free admission to the game tent), then carnival ride wristband vouchers, free spaghetti dinner vouchers, VISA giftcards, and ending with a $1,000 prize. Aiming to also build relationships with local businesses for future vendor opportunities, I collaborated with several to hide a shamrock and/or serve as a prize pickup location.
Shamrock Scavenger Hunt
